Privacy policy
PRIVACY POLICY
Last updated: November 9, 2026
1. Introduction
At Ever Lasting Light, your privacy matters to us. We are committed to protecting your personal information and handling it with care and transparency.
This Privacy Policy explains how Ever Lasting Light collects, uses, stores and shares your personal information when you visit our website, make a purchase, contact us or otherwise interact with our services.
Our online store is powered by Shopify, which provides the platform that allows us to offer our products and services.
By using our website, you acknowledge that you have read and understood this Privacy Policy.
2. Personal Information We Collect
When you visit or shop with Ever Lasting Light, we may collect certain personal information depending on how you interact with our website.
This information may include:
Contact Information
- Full name
- Email address
- Phone number
- Billing address
- Shipping address
Payment Information
- Payment method
- Transaction details
- Payment confirmations
Payment information is processed through secure third-party payment providers. We do not directly store your full payment card details.
Order Information
- Products purchased
- Order history
- Returns and exchanges
- Shopping cart activity
Technical Information
- IP address
- Browser type
- Device information
- Website usage and browsing activity
- Cookies and similar technologies
Communication Information
When you contact us, we may collect the information you provide, including your name, email address and the contents of your message.
3. How We Collect Your Information
We collect personal information in several ways:
- Directly from you when you place an order, contact us or subscribe to our communications.
- Automatically when you browse our website through cookies and similar technologies.
- Through Shopify and other service providers that help us operate our online store.
- Through payment providers, shipping companies and other relevant business partners when necessary to fulfil your order.
4. How We Use Your Information
We use your personal information for the following purposes:
Processing Orders
To process payments, confirm purchases, arrange deliveries, manage returns and provide order updates.
Customer Support
To respond to questions, assist with orders and provide a positive customer experience.
Improving Our Website
To understand how visitors use our website, improve our products and services and create a better shopping experience.
Marketing and Communication
Where permitted by law and, when required, with your consent, we may send promotional emails, product updates and special offers.
You can unsubscribe from marketing emails at any time.
Security and Fraud Prevention
To protect our customers, prevent fraudulent transactions and maintain the security of our website.
Legal Obligations
To comply with applicable laws, regulations and legal requirements.
5. Sharing Your Personal Information
We respect your privacy and do not sell your personal information.
However, we may share certain information with trusted third-party service providers when necessary to operate our business.
These may include:
- Shopify: To operate and manage our online store.
- Payment Providers: To securely process payments.
- Shipping Companies: To deliver your orders.
- Technology Providers: To maintain website functionality and security.
- Marketing Services: To support advertising and communication where permitted by law.
These providers may only process personal information as permitted by applicable agreements and laws.
We may also disclose information when legally required or necessary to protect our rights and comply with legal obligations.
6. Shopify and Third-Party Services
Our online store is hosted by Shopify.
Shopify collects and processes certain personal information to provide, maintain and improve its services.
Your information may be processed or transferred to countries outside your country of residence, subject to applicable data protection requirements.
To learn more about how Shopify handles personal information, please visit:
https://privacy.shopify.com/en
Our website may also contain links to third-party websites, including social media platforms.
We are not responsible for the privacy practices of external websites. We recommend reviewing their privacy policies before sharing personal information with them.
7. Cookies and Tracking Technologies
Our website may use cookies and similar technologies to improve your browsing experience.
Cookies may help us:
- Remember your shopping cart.
- Save website preferences.
- Understand how visitors use our website.
- Improve website performance.
- Support relevant marketing and advertising.
Where required by law, non-essential cookies will only be used with your consent.
You can manage your cookie preferences through the cookie settings available on our website or through your browser settings.
8. Data Security and Retention
We take reasonable technical and organisational measures to protect your personal information against unauthorised access, loss, misuse or disclosure.
We only retain personal information for as long as necessary to fulfil the purposes described in this Privacy Policy, including processing orders, providing customer support and meeting legal or accounting obligations.
When personal information is no longer needed, it will be deleted or anonymised where appropriate and legally permitted.
9. Your Privacy Rights
Depending on your location and applicable data protection laws, you may have the right to:
- Access: Request a copy of the personal information we hold about you.
- Correction: Request that inaccurate or incomplete information is corrected.
- Deletion: Request that your personal information is deleted, subject to legal requirements.
- Data Portability: Request a copy of your information in a commonly used format.
- Object to Processing: Object to certain uses of your personal information.
- Restrict Processing: Request that we limit how your information is processed in certain circumstances.
- Withdraw Consent: Withdraw consent where we rely on your consent to process personal information.
If you are located in the European Economic Area (EEA) or the United Kingdom, you may have additional rights under applicable data protection legislation, including the General Data Protection Regulation (GDPR).
You also have the right to lodge a complaint with your local data protection authority.
In Sweden, this authority is the Swedish Authority for Privacy Protection (IMY):
https://www.imy.se/
10. Marketing Preferences
If you receive promotional emails from Ever Lasting Light, you can unsubscribe at any time using the unsubscribe link included in our emails.
Please note that even if you unsubscribe from marketing communications, we may still send essential service-related messages, such as order confirmations, shipping updates and important account information.
11. Children’s Privacy
Our website and products are not specifically directed towards children.
We do not knowingly collect personal information from children without the necessary legal basis or consent.
If you believe that a child has provided us with personal information inappropriately, please contact us so that we can review the matter.
12. International Data Transfers
Your personal information may be transferred to and processed in countries outside Sweden or the European Economic Area.
When such transfers take place, we take appropriate steps to ensure that your information receives an adequate level of protection in accordance with applicable data protection laws.
Where required, we rely on recognised safeguards such as the European Commission’s Standard Contractual Clauses or other legally approved transfer mechanisms.
13. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our business, website, services or applicable legal requirements.
Any updates will be published on this page together with a revised Last Updated date.
We encourage you to review this page periodically.
14. Contact Us
Your privacy is important to us.
If you have any questions about this Privacy Policy, how we handle your personal information or wish to exercise your privacy rights, please contact us.
Ever Lasting Light
Email: lastinglightsweden@gmail.com
Instagram: @lastinglightsweden
Website: Ever Lasting Light
We appreciate your trust and thank you for being part of Ever Lasting Light.